A website to capture the innovative character of the home of Climate Tech.
Sustainable Ventures is a full service ecosystem empowering sustainable start-ups to scale through community, investment, innovation and workspaces. They are the largest co-located ecosystem of sustainable start-ups in Europe with over 300 companies.
In the run up to their PR launch we gave their website a fresh look to effectively communicate the positive energy of the people who make up Sustainable Ventures.
The website boasts a clean and engaging visual style with hints of modern flair sprinkled in, such as the use of the red dot. Large text and lots of white space also create a sense of confidence, and insinuate a strong call to action.
‘We believe in the power of commercial innovation to address the twin challenges of climate change and resource scarcity.’
With Sustainable Ventures offering a complete package of support , the main challenge was to present them in a way that was easily understandable for all web page visitors. We stripped back the visuals and website structure to generate easy clickthroughs to different client areas.
As part of their offering, Sustainable Workspaces create dynamic and welcoming office spaces for sustainable companies. The physical space itself is utilises a lot of wooden textures, so we brought this into the website design to build a coherent visual language.
We also felt it was important to highlight the achievements of Sustainable Ventures and their eco-system. We used case studies and testimonials alongside other content to build a narrative and celebrate their actions to help save the planet.